How A Dress Is Made

We believe in transparency around everything we do, and that’s why our pieces are made to last—with care, attention to detail, and sustainability at the forefront of production. It takes a dedicated team to make a Christy Dawn dress, and each of us is committed to quality, ethics, and Honoring Mother Earth.


Cost Transparency

of The Dawn Dress

We design every Christy Dawn piece to last a lifetime, an heirloom treasure to pass down for generations. Each of our dresses are sewn by artisan dressmakers who are paid premium wages, with full healthcare and paid vacation. When you purchase a dress from us, you’re investing in more than just a piece of clothing, but a commitment to transparency, a healthy workplace, and a caliber of workmanship that surpasses most luxury brands.

A Christy Dawn dress starts with fabric—we use deadstock, which is the leftover material from larger fashion houses. By doing so, we cut down on waste in the textile industry, saving our landfills and repurposing high quality material. We sew our pieces with exquisite care right in our Los Angeles factory.

There’s a lot that goes into making a Christy Dawn dress, and we want to be transparent about each and every step.

The Dawn Dress

Cost of Each Dress:

LABOR: $20.52 (labor) x 5 hours = $51.30

Labor cost starts with cutting, the cut fabric then goes to the factory floor to be sewn and finished. The average hourly cost of our team members dressmakers is $20.52. We pay living wages, not minimum wages. These are skilled seamstresses and artisans, and we believe they ought to be paid for their talent. Our seamstresses take their time to make something beautiful. Our production time is on average dou- ble that of fast fashion factories.

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FABRIC: $3.50 (fabric per yard) x 2.30 yards = $8.05

We use only deadstock fabrics sourced locally in the Los Angeles area.

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TRIMS: $2.21

We use trims on every item; this can include tags, labels, buttons, zippers, and snaps., etc.

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RENT: $9

The average cost of rent and utilities over our monthly dress production. We manufacture in Los Ange- les, giving work and opportunity to the vibrant local dressmaking community. It also lets us maintain a high level of quality and craftsmanship by having production in the same building as our HQ.

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TOTAL MANUFACTURING COST: $70.56

That’s before we’ve photographed, marketed, packaged, and shipped it off to you!

COST COMPARISON:

The industry standard for mark up is 4x to 10x the production. That would put the Dawn dress at $600 to $1500.

THE CHRISTY DAWN MARKUP: 3x

This is acknowledged as the minimum markup to sustainably keep a business running. We need designers, marketing, writers, photographers, and many more people in our team to run the business.