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$99 Simple Dawn Collection

In celebration of the dress that started it all, we're offering a collection of $99 Simple Dawn Dresses, now crafted of 100% organic cotton.

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The Althea Dress Winter Loganberry

¥4,000

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The Ornella Dress Macadamia Jacquard

¥4,550

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The Ethel Cardigan Mulberry

¥2,550

organic cotton
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The Nicolette Nightgown Alabaster

¥2,050

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The Isabella Dress Raven

¥3,600

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The Josette Dress Emerald Jacquard

¥3,850

organic cotton
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The Henrietta Skirt Snow Lace

¥2,150

deadstock
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The Marion Dress Chocolate

Available in 3 colors

¥3,100